Things That Any Real Estate Professional Should Know

Professionals who make money in the real estate business should be able to understand the ins and outs of the market. They also know when new developments are coming up as well as the school and transportations that are near the area. They also have a clear insight about the area in which they want to invest. For a real estate to be able to stay at the top of the competition, then is vital that they do their homework at all times. If you are just entering the real estate market, you can make use of the following to ensure that you are going to become a guru in the real estate business.

Get to be pre-approved for a mortgage
Theres a whole lot of benefits that you are likely to get one you are able to get a pre-approved loan. One of the main advantages that youre likely to get is the financial benefits that tend to come with them. For example, you will find that a lender is going to lock in a good interest to you once you are already pre-approved for a mortgage. You are going to start to enjoy the benefits that come with having a lower interest rate especially if the interests start rising as you keep on searching for a house.

Get to study the local pricing
As a real estate agen, the first thing that you need to do is to study the current prices that are there in your area. For example, if you are an investor, you should check to see if the price of homes is growing faster in one area compared to another area. You should also check to see if the price that you are given for the home is way higher than the prices that you are getting in the neighboring homes. By doing this, you are going to be able to figure out what the biggest demand regarding real estate is.

Start exploring some of the low-cost alternatives that are in the market
For example, if there are two towns whereby one has a high rate of property taxes and the other one has a low rate of property taxes, then it only makes sense that the one with the lower taxes is the one that is going to have a higher demand. A skilled real estate agent should be able to determine which areas have the best tax structures as well as the areas which have the worst tax structures. They can also be able to get information from the assessor who will be able to tell them exactly when the township evaluated the area.

Real Estate Marketing

If you are in the real estate business then you know that being visible is vital. There are a lot of properties in the market and if you want to sell then you need to ensure that you do a good amount of marketing.

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Be Mobile and Responsive

In 2014, I stressed that going mobile was important in terms of you posting to your social networks while on the go. This is still true today, but this year, I want to stress the importance of being mobile accessible.

You cannot avoid it anymore. Your website and emails need to be designed for all devices and screen sizes and be responsive. Sixty-six percent of emails are opened on a phone or tablet. Facebook has more than 650 million daily active users on mobile devices. And mobile traffic to websites now accounts for almost 30 percent of visits. In short, there are plenty of reasons why you need to be sure that your business is mobile ready.

How It Helps: Being mobile-friendly ensures whoever reads your emails or visits your website has a good experience and that this experience creates a positive perception of your business.

Sourced from: http://www.outboundengine.com/blog/9-pro-tips-marketing-ideas-for-real-estate-agents-in-2015/

When you are marketing a house for sale, you need to have a good story. This is the story of the neighborhood in which the house is located. Talk about the architecture of the houses in the area. If there are churches around do also mention them. If you want to know more attend any public meetings.

  1. Tell a story about your neighborhood.
  1. Architecture or housing styles in your area.
  1. Attend a public meeting and write about it.
  1. Churches – what denominations are in your area, where are they located, when are services.
  1. Commentary on local news stories.
  1. Commentary on local public policy.
  1. Cost of Living Comparison (for different cities or neighborhoods in your local market). Put in a side by side comparison for average price of homes, gas, utilities, etc. Provide proof to your buyers of what they get for their money in one city versus another.

Sourced from: https://www.realestatemarketingblog.org/real-estate-blog-posting-ideas-2/

You can also set up a website and market your property on it. All you need to do is ensure that you have good content, great images and a customer support. You should ensure that your site is user friendly.

Your website is the foundation for all of your digital marketing efforts. A joint study by Google and Loopnet has shown that almost 80% of tenants and investors search for commercial real estate online. This means your website is critical to gaining brand visibility, acquiring prospects, and helping drive sales and lease-up efforts for your company. That said, there’s a few strategies that are highly likely to have a strong impact for you in 2016. Here are our favorite ideas.

 Get a Responsive Website – Ensure your website is optimized for mobile devices. Your ability to reach and attract more potential tenants, brokers and investors increasingly hinges on the user experience of the website displayed on their device.  Remember that more than 13% of CRE visits are from mobile devices* . In order to communicate your brand and services effectively, it is crucial that your site is optimized for all platforms (iOS, Android, Windows) and devices (desktop, smartphone, tablet).

Sourced from: http://www.inmotionrealestate.com/resources/real-estate-marketing-ideas/